BICYCLE TRADE FAIR

NEXT GENERATION

 

READY FOR TOMORROW

VELOYOU is the answer to the changing bicycle trade fair. No expensive halls and empty aisles, but a modern platform where brands and cyclists truly come together. Lower in cost, more targeted in reach, and rich in content, experience, and depth. Cyclists choose the bike, not traffic jams. A fresh perspective on the bike fair.

"Cyclists prefer time on the bike over sitting in traffic heading to a trade show."

 

Lower Costs and Higher Returns

  • No stand construction, transport, or logistics

  • No travel, hotel, or staffing expenses

  • Fixed, predictable budget

  • Significantly lower entry costs

  • Higher return per euro invested

Targeted Reach & Relevant Leads

  • Visitors based on interest

  • Less volume, higher quality

  • Contact with cyclists who are actively searching

  • No “passers-by,” only interested parties

  • More conversions, less noise

Time and Attention for Your Story

  • No time pressure or queues

  • Space for explanation, vision, and depth

  • Brands set their own pace and content

  • Content remains available on-demand

  • Better brand positioning and trust                 

YOUR STAGE

The stage within VELOYOU* offers a fundamentally new trade fair model. Not a short, hectic moment, but long-term visibility through online booths, webinars, and content. Brands build relationships with interested cyclists in advance and receive scheduled speaking time with genuine attention. Supported by media, magazines, and social channels, one consistent stage emerges — centered on content, understanding, and sustainable interest — at lower cost and with higher returns than the traditional bicycle trade fair.

"Cyclists prefer time on the bike over sitting in traffic heading to a trade show."

Online Booth Space

  • Personal presentation

  • Expanded presentation possibilities

  • Diverse promotional “tools”

  • Visible all year round

  • Higher return per euro invested                                                                                      

 

Webinars and Presentations

  • Visitors based on interest, not chance

  • Less volume, higher quality

  • Contact with cyclists who are actively searching

  • No “passers-by,” only interested parties                                                                       

 

Speakers and Program

  • Scheduled speaking time

  • Keynotes and theme sessions

  • Experts and brand representatives

  • Positioning as an authority

  • Better brand positioning and trust                                                                                                                                       

Trade Fair Promotion & Exposure

  • Featured position on the platform

  • Promotion via social media and newsletters

  • Announcements and highlights

  • Visible all year round

  • Extra visibility even outside fair days

FOR THE TRUE CYCLIST

Benefits for Visitors:

  • Always and everywhere access to the latest cycling innovations

  • Interactive trade fair experience from your own screen

  • No travel time or entry fees

 

Benefits for Exhibitors:

  • Monthly visibility of new products

  • Low costs, without logistical hassle

  • Direct contact with an interested audience

Partners:

 

Adres

Rondweg, 11D

8091XA Wezep

 

 

Contact:  mail naar:

info@fietsbeursonline.nl